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May 22, 2023

What's the difference between Indian Sandalwood and Australian Sandalwood? We're glad you asked.

If you possess nearly any level of interest in the world of fine fragrance, odds are that you are at least somewhat familiar with the ingredient Sandalwood. At Fulton & Roark, it’s a centerpiece ingredient for both Calle Ocho and Blue Ridge. Sandalwood offers a rich, woody scent that is hard not to love.
But what you may not know, is the intriguing history of Sandalwood in the fragrance industry, and why we have seen a transition from Indian Sandalwood to its Australian counterpart, as well as the reasons behind this shift. We’ll also explore the olfactive similarities and differences between the Indian and Australian species. View full article →

September 08, 2021

What's in this stuff? A guide to our Inspired Deodorants

Deodorant is a product that you most likely apply to your skin every single day. What's more, unlike a soap or shave cream, it's not one that you rinse off after a minute or two. It's a product that sits on your skin all day. That's a big deal, and it's why we think it's so important that you know what's in your deodorant and that you feel good about those ingredients.  View full article →

August 17, 2021

The Story of Ramble

With Ramble, we wanted to change things up and offer a scent that was complex enough to be immediately attractive, but difficult for to immediately identify any of the key ingredients. While this is easy to achieve with synthetics, we wanted to rely heavily on natural ingredients from the  Naturals Together program, which focuses on sourcing natural ingredients in a way that is both environmentally responsible and respectful to the people who grow and harvest them. View full article →

July 06, 2021

What's in this stuff? A guide to our Formula 5 Multipurpose Oil

We all know it's a good idea to check the labels before putting food in our bodies. It's also a good idea to see what's in a product before putting it on your body too. As with all of our offerings, we are happy to tell you exactly what is in our Formula 5 Multipurpose Oil and why it's in there. 

As for why we created this magical portion that's literally great for everything from styling your beard to smoothing your elbows, we're happy to tell you that story too. 

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July 30, 2019

Fragrance Deep Dive: The Fougere

Timeless classics are sometimes the best options for the modern fragrance wearer.  This includes the fresh yet woodsy scent known as fougère (pronounced foo-JAIR). While it’s considered a pillar of men’s cologne categories, even those familiar with fragrance may still feel unclear on fougère as there are many different ideas of what fougère should smell like.  In our fragrance deep dive, we take a look at everything you need to know involving fougère. View full article →

October 02, 2018

What's in this stuff? A closer look at our solid fragrances

When we started Fulton & Roark, we began with a clear mission: To identify the best and worst elements for a man of getting groomed and ready, and to create new products that kept all of the good while eliminating or at least minimizing the downsides. The first product we began with was cologne because, in our minds, it was the area of grooming that was in the most desperate need of improvement.

We live in an age of carry-on luggage and TSA security lines, of fitness-minded men who get ready every morning in their gyms' locker rooms, of tightly-scheduled professionals who go straight from the office to their evening outings without time to stop by their place to freshen up. This is no longer the era for big and fragile glass spray bottles full of flammable liquid.

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September 16, 2018

What's In This Stuff? A Closer Look At Our Aftershave Cloths.

Rather than offer a bottle of aftershave, we decided to create individually packaged towelettes, each loaded with just the right amount of aftershave for a single use. Individually packaging the towelettes made them much easier for traveling. If you're leaving town for a couple days, you can just grab a couple, rather than packing an entire package. The towelette also helps to better remove excess oil and leftover shave cream residue than a splash on its own.

In short, our Aftershave Cloths perform better than anything else we have ever used, all while making your processes a little easier in the process. 

Check out the ingredients below to learn what's in our formula, and why it matters.

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August 23, 2018

What's In This Stuff? A Closer Look Into Our Bar Soap.

When we set out to create the best bar soap, we had several big goals in mind.

First, we wanted a soap that left your skin feeling healthy and clean. Second, we wanted a bar that was a pleasure to use. That meant, it needed to smell great, it needed to create a great lather (whether you were using a washcloth or not,) and it needed to last a long time. 

Finally, we wanted to make a soap made of ingredients that we felt good about. They had to be safe, good for your skin, and responsibly produced. Below is a list of the ingredients and an explanation of what function they provide. We think you’ll like what you see.

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June 29, 2018

Know Your Ingredients: Tea Tree

 Tea Tree oil is inarguably one of the most useful essential oils around. It also has one of the most confusing names in all of the English language. 

Also known as the Narrow-leaved Paperbark, the Tea Tree is a small tree native to Australia, with the scientific name, Melaleuca Alternifolia.

Here's the tricky part. The Melaleuca Alternifolia is not at all related to the tree,  Camellia Sinensis, which produces the five main types of tea that we drink

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June 25, 2018

Know Your Ingredients: Eucalyptus

If you're a fan of our 2-1 Shampoo + Body Wash or our Bar Soap, you're likely already a fan of Eucalyptus, whether you know it or not. The earthy, sharp, and slightly minty scent of Eucalyptus is a large part of what gives our wash products their invigorating fragrance. But Eucalyptus also does more than just smell good. View full article →

Use the code WINDOW to get a free vial of our upcoming release on orders $50+

Use the code WINDOW to get a free vial of our upcoming release on orders $50+

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