May 27, 2020

How to shave your quarantine beard

Image of man with shave cream in his beard

We get it. If ever there was a perfect time to try out a beard, it was during the nationwide shutdown this year. But as states begin to reopen and many of us begin planning on our return to the office, it may be time for the beard to go. Don't get me wrong. If you like your new look, by all means, keep it! 

But, if your best beard attempt didn't yield the result you were hoping for, there's no shame in letting it go. Just make sure you do it the right way. Follow these easy steps to transition back into the land of the clean-shaven as smoothly as possible. 

1. Plan ahead: Just like you're better getting a haircut several days before a day you really want to look your best, give yourself a few days between shaving your beard and your next big meeting, important date, etc. Depending on your complexion, how long you've had your beard, and how much sunlight you've been getting, the skin under your beard may be a shade lighter than the rest of your face. So, give your mug a couple of days to catch up before you show off your clean-shaven look. 

2. Get a clean start: Begin by washing your beard and the skin underneath with a gentle facial cleanser. Our Every Day Face Wash not only deep-cleans your skin, but it also softens your beard, making it easier to trim. Once you feel nice and clean, be sure to thoroughly towel dry your beard before moving forward. 

3. Trim it down: It took you weeks to grow out your beard. There's no need to rush getting rid of it. Start with clippers or a beard trimmer to trim down the hairs as short as possible. Depending on the length of your beard, it's likely a good idea to use a two-step approach with the clippers, first removing the majority of the bulk, before following with a second pass to bring your whiskers to a  short "five o'clock shadow" length. Please note that this is your best opportunity to try out the absurd facial hairstyles that you have undoubtedly already been texted by other buddies, either during the quarantine or perhaps during your college days. While they won't be quite as bold as they would be if you got a razor involved, the photos will be sufficiently amusing for you and those you choose to entertain with your best...whatever this is. 

4. Wash again: We promise we're not out to get you to use as much face wash as possible. The second washing will get rid of all the stray hair clippings left around your face from the trimmer work. Our Face Wash will also soften the skin on your face, making it more pliable, and less likely to suffer irritation or nicks from shaving. If you're hoping to just wear the rugged stubble look, congratulations, you're done! Remember that using our Face Wash on your stubble will keep the hair softer, and less "scratchy" against your skin. 

5. Lather up: Your skin will likely feel more sensitive after not having been shaved in a while, so this is no time to just grab your razor and get moving without shave cream. Our Shave Cream is formulated to be super slick to virtually eliminate razor-on-skin friction. If you happen to have a shave brush, it's a great time to use it. Brushes help lift hair away from your skin, and help to put a layer of shave cream between your hair and skin. No shave brush to be had? Lucky for you, Fulton & Roark works superbly either way.

6. Make it official: Time to shave! Since your skin is likely to be more sensitive than usual, take it easy on your self, and don't attempt to set any world records for the all-time closest shave. Shave with the grain (in the same direction that your hair grows. You may still feel a little stubble when you're through, but your skin will thank you for it.

7. Finish strong: After shaving, wipe down with one of our Aftershave Cloths, the cooling formula will make your face feel clean and fresh,. Plus, the toning formula will remove any leftover product or dirt and oil from your formerly-bearded face.

8. Protect your skin: As we hope you always do, protect your face with our Daily Moisturizer with SPF 18. The nutrient-rich formula absorbs quickly to nourish your skin, and help reduce redness. Plus, the SPF 18 helps prevent premature aging, which means you won't want to cover up that handsome face of yours again any time soon. 


Want to get all the products you need for crossing over to the clean-shaven side? Get the Ultimate Face Care Kit now. 


April 11, 2020

The best way to cut your own hair

Most guys who are stuck at home feel like they have one of three choices—either embrace the shaggy look for as long as their barbershop is closed, grab some clippers and go with a full buzz cut, or roll the dice and risk disaster by cutting their hair solo.

We talked to our good friends at Emerson Joseph, one of the finest men's salons in the country and asked them if they could offer some advice to guys who were just trying to keep their hair looking good enough to keep their cameras on during video conference calls. Luckily, they had an even better solution. They are offering virtual consultations through Zoom calls to walk you and your significant other/quarantine companion through cutting your hair. 

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April 09, 2020

How and why soap kills COVID-19...and lots of other germs too

Soap is made up of interesting little molecules that have a hydrophilic head, which means that it bonds with water, and a hydrophobic tail, which means it avoids water and instead looks for oils or lipids to bond with. When soap and water interact, the soap molecules arrange themselves with their hydrophobic tails tucked together while the water-loving heads of the molecules face outward, looking to bond with water. Meanwhile, many viruses and bacteria (including COVID-19, the HIV virus and hepatitis B) have lipid membranes, or outer walls.

When you wash your hands with soap and water, you’re spreading those tiny little soap molecules all over your hands. As you’re washing, the hydrophobic ends of the molecules wedge themselves into the membranes of viruses and bacteria, causing them to rupture and break apart. 

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February 17, 2020

There is a right way to shower: How to shower properly and feel great doing it

Showering may be a personal activity, but that doesn’t mean that it falls into the category of complete relativity. There is a right way to shower, and the good news is that it’s not difficult. Keep the speakers and phones out of the bathroom, and give yourself a few minutes alone with your thoughts, focusing on the steps in the process. Shower properly for just a few days and you’ll find your repetitive routine can become a rewarding ritual.

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November 21, 2019

We Like Your Look- Joseph Knowles

Here at Fulton & Roark we not only admire guys who have upped their grooming game but also those who work to create a sense of style that is unique to them.  This is why we created the series “We Like Your Look,” which celebrates the guys who express themselves with fashion, grooming, and an overall great sense of style.  This time around, we wanted to feature Joseph Knowles, who is known for a fun and adventurous yet also sustainable style to hear about what goes into his look and who inspires his style. View full article →
November 14, 2019

Meet Our Stockist: Milworks

When you're on Broadway in Milwaukee, Wisconsin you will come across a store called Milworks that features some of the best denim on the market all in a store designed to feel "warm and cozy."  While there, you can pick up some great clothing pieces and accessories and also explore a city that many say is going through a culture renaissance  Check out our interview with co-founder, CEO, and awesome guy Jason Meyer. View full article →
November 08, 2019

Meet Our Stockist: Untucked

Located in the town of Duck, North Carolina, a place that fits into the broad "Outer Banks" is a store loved by both locals and tourists known as Untucked.  While keeping with a relaxed beach atmosphere, Untucked offers the best there is in men's clothing, accessories, and also gifts while providing one of the best customer experiences around.  We had the chance to speak with store owner, Dave Facenda to hear about what goes into running this amazing store along with thoughts on fashion and community involvement. View full article →
October 22, 2019

Meet Our Stockist: Hamilton & Adams

When you walk into Hamilton & Adams you should be curious.  That’s what their founders wanted. Created by brothers Andrew Addotta and Clark Chaine in Kingston, New York, Hamilton & Adams focusses on showcasing all the Hudson Valley has to offer and bring all the unique brands of the world to Hudson Valley.  You’ll find their store in the heart of Kingston’s quaint downtown adding to the store’s charm.  Recently, we sat down with Co-Founder, Andrew Addotta to learn more about one of the brains behind one of our favorite stores. View full article →
September 23, 2019

Meet Our Stockist: CONTEXT Clothing

CONTEXT opened its doors in Madison, Wisconsin in 2005 and has quickly grown from a local denim boutique to men's lifestyle shop with an international reputation. More impressively, the clothing company focuses on creating and stocking products made in historic American manufacturing plants and contemporary design houses. View full article →
September 19, 2019

Meet Our Stockist: Fella's Haberdashery and Salon

Located in the state capital of Minnesota, Fella's Haberdashery and Salon offers a unique combination of goods and services. Schedule an appointment for a haircut and beard trim or visit the shop and purchase some new grooming products or a stylin’ outfit to perfect your look. View full article →
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