Blog

August 04, 2019

The Ultimate Guide To Shaving

People take their coffee seriously by trying new beans and exclusive blends at local coffee shops.  People can also take sneakers seriously by going to a running specialist to get shoes meant for their stride.  It is time people also go deeper into shaving.  Our ultimate shave guide gives you a process you can do at home for when you want to treat yourself and can also help up your grooming game. View full article →

July 30, 2019

Fragrance Deep Dive: The Fougere

Timeless classics are sometimes the best options for the modern fragrance wearer.  This includes the fresh yet woodsy scent known as fougère (pronounced foo-JAIR). While it’s considered a pillar of men’s cologne categories, even those familiar with fragrance may still feel unclear on fougère as there are many different ideas of what fougère should smell like.  In our fragrance deep dive, we take a look at everything you need to know involving fougère. View full article →

July 24, 2019

Meet Our Stockist: The Sporting District

Recently, we had the pleasure of interviewing Sean McNelis, owner of The Sporting District, about his gentlemen’s store and his take on men’s fashion, in general. Located in the nationally acclaimed Pearl District of San Antonio, Texas, The Sporting District exemplifies elevated men’s style – not only in the products they carry but in the experience they create for every shopper. View full article →

July 16, 2019

Meet Our Stockist: REVOLVR Menswear

REVOLVR Menswear was founded based on a need for quality men's clothing in the small town of Bozeman, Montana.  Now with another location in Bend, Oregon, it is delivering men's clothing and so much more.  Showcasing local artwork and also local beer, REVOLVR Menswear is a place where everyone can gather, socialize, and check out clothes and gear for a guy that doesn't take himself too seriously but wants everyone to know he has a great sense of style. View full article →

July 10, 2019

Fragrance Vocabulary

Fragrances have their own set of vocabulary which makes it hard to know what some websites and places are talking about when revealing their newest fragrance.  Some of the terminologies are so complex, it can be intimidating to approach and even start to learn what they mean.  We are here to change that!  These words are the basics in fragrance vocabulary that can help a fragrance expert review some terms and will also help someone just starting to take how they smell seriously understand all the different aspects of a fragrance. 

View full article →

July 05, 2019

Meet Our Stockist: M. Dumas & Sons

M. Dumas & Son is a store that is uniquely Charleston and one of our favorite retail partners.  It has been transforming men into gentlemen for 102 years. M. Dumas & Sons has evolved over the years with fashion but one thing that has not changed is the dedication to a great experience while shopping.  Inside the store at the corner of King and Society Street, you will find a relaxed atmosphere where you can relax, have a beer, and speak with the knowledgeable staff while not feeling as though you must buy something. Sales associates will make sure you look your best while in the store but will also go the extra mile to make sure you are satisfied.  View full article →

June 10, 2019

How to choose the best razor for you

Shaving can be confusing!  In today's world there are many different options when it comes to picking a razor and when making a decision, people have to factor in cost, skill, and issues like skin sensitivity.  See a breakdown of different razors along with a way to combat shaving friction and sensitivity. View full article →

May 27, 2019

The Perfect Gift for Every Dad

Father's Day is less than a month away, and shopping for the dads in your life can be tough. In an attempt to make things a little easier, we've created this quick guide featuring some best bets for every type of dad. Find the kind of dad you're shopping for, and see what we recommend!  View full article →

December 12, 2018

How To Apply Solid Cologne

When designing our  Solid Cologne, we put an emphasis on making every facet of its design a pleasure to use. However, using it properly may not be self-evident

Whether you’re new to our solid colognes, or even if you’re an old pro who just wants a little reassurance, here is our comprehensive guide to using solid cologne.

View full article →

October 02, 2018

What's in this stuff? A closer look at our solid fragrances

When we started Fulton & Roark, we began with a clear mission: To identify the best and worst elements for a man of getting groomed and ready, and to create new products that kept all of the good while eliminating or at least minimizing the downsides. The first product we began with was cologne because, in our minds, it was the area of grooming that was in the most desperate need of improvement.

We live in an age of carry-on luggage and TSA security lines, of fitness-minded men who get ready every morning in their gyms' locker rooms, of tightly-scheduled professionals who go straight from the office to their evening outings without time to stop by their place to freshen up. This is no longer the era for big and fragile glass spray bottles full of flammable liquid.

View full article →